When you search for a keyword or phrase on a search engine, a number of related results are displayed. Websites are listed in a particular order, and generally, the topmost results receive the most traffic. But what determines the display order of search results? The answer is Search Engine Optimization (SEO).
SEO mainly deals with meta tags, a very important part of the HTML of your web page. They are not displayed in the front end of the page; rather, they contain descriptive keywords about the page. Then, when someone searches for that keyword in a search engine, the engine will detect your matching meta tag and pull the other relevant tags from your page, like title and description, into the search results. So, when used properly, meta tags are very powerful in influencing the search ranking and traffic for your site.
There are three types of meta tags that are used in SocialEngine sites:
Search engines read meta tags from left to right, so it’s best to put your most relevant keywords near the start of a title tag. Choosing accurate keywords will give visitors a clear idea about your site and will generate traffic for your site accordingly.
In SocialEngine, meta tags can be used in three sections:
Thanks for reading. We hope this was helpful in your efforts to improve the SEO of your site!Please feel free to contact us if you have any questions or need further tutorials. Visit our community to have more interactions with us and other clients or third party developers. We’d love to see you there!